HeightZero Website Redesign

Fintech & UI Design

Client

HeightZero

Timeline

Delivered in 2 weeks

My role

Animation, Figma Prototypes, UI Design

Tools

Increasing engagement for investing in digital assets.

HeightZero is a complete solution for financial advisors interested in digital assets, but their site's core pages were dated. The founders wanted a bold new image to better represent their company's high-value identity.

This case study explores my redesign of the website, creation of animations and Figma prototypes delivered to developers.

View live website

The SOLUTION

A simple and sophisticated brand presence.

Building the brand.

HeightZero’s website needed some dynamic flair. The brand aesthetic was refined through a mix of new visuals, custom animations, parallax scrolling and hover states.

The pages lacked accessibility features modern websites are expected to have as well. By working with the developer, accessibility was considered for each component.

Home page (.IMG)

About page (.IMG)

Modal examples (.IMG)

PROTOTYPING

Interactive Hover States.

Figma prototyping.

Five UX prototypes were created to add a new dynamic flair to HeightZero: prototype animations of parallax scrolling & hover state animations.

HeightZero

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Your Team

We are a team of fintech experts, cryptographers and ETF strategists that have built this platform in the past 2 years so that you can have peace of mind while trading digital assets.

Hover state recreation (.PROTOTYPE)