HeightZero Website Redesign
Redesigning UI For Small Fin-Tech Companies
Project Scope — 1 product designer
Timeline — 2 weeks
Areas of Focus — UI, Website Development
Tools — Figma, Photoshop, Illustrator, Adobe Animate
INTRODUCTION
HeightZero's website needed a redesign and new core pages. The freelance work includes UX/UI, digital animations, Figma prototyped animations.
The purpose of this redesign was to increase company image as a high value investment partner and better represent their companies value proposition.
HeightZero’s original website needed some dynamic flair. The pages lacked accessibility features modern websites are expected to have as well.
VIsuals
Colors
#1B355C
#6A7F9F
Typography
IBM Plex Sans
Light - Medium - Bold
Roboto
Light - Bold
Home Page
About Page
Pop Up Pages
Blog Page
FIGMA PROTOTYPING
Five UX prototypes were created to add a new dynamic flair to HeightZero: prototype animations of parallax scrolling & hover state animations.
